General Motors launches “Heroes on the Move” initiative to support medical personnel
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MEXICO — General Motors de México, through its brands Chevrolet, Buick, GMC and Cadillac, together with GM Financial, will offer multiple benefits in its Heroes on the Move program, among which are preferential prices and financing plans with added values in the purchase of any vehicle in the company's portfolio.
"At General Motors we have implemented various actions and initiatives that add to the fight against the pandemic from different fronts, as we are doing with the production and donation of surgical masks in Mexico," said Juan Carlos García Salvadores, vice president of Sales, Service and Marketing of GM de México.
"We want to continue contributing, so we decided to create a program especially focused on medical personnel in our country in recognition of their work, with which they can acquire a new car more easily," he added.
The benefits of the “Heroes on the Move” program consist of:
-Exclusive discounts on participating vehicles of the Chevrolet, Buick, GMC and Cadillac brands, with new offers presented every month.
- GM Financial financing plans with added values, such as free insurance for one year, unemployment insurance, extended guarantee or bonds, among others.
-Special plans from OnStar, GM's personalized emergency assistance and connectivity system that offers various services, such as assistance in recovering stolen vehicles, as well as a WiFi hotspot for up to 7 devices.
To have access to all of these benefits, those interested must enter the site GM’s website, where they can choose the brand, model and package among the participating vehicles and generate a discount certificate.
Said program started as of May 11th and it will function until the end of the COVID-19 contingency in Mexico.
Source: Cluster Industrial
