Juarez joins Plan Mexico as an Economic Development Pole
Ciudad Juarez was officially included in Plan Mexico as one of the new Development Poles for Wellbeing, which seeks to detonate the economic growth of the border region through tax incentives, logistical improvements and investment in strategic sectors.
The project, promoted by the Federal Government in coordination with the Government of the State of Chihuahua, contemplates the development of the San Jeronimo Welfare Pole, an area of more than 60 hectares that will be located to the west of the municipality of Juarez.
According to state authorities, this economic pole will be focused on high value-added industries such as electromobility, semiconductors, medical devices, battery plants and secondary mining. These sectors coincide with the priorities of the Economic Development Sector Plan promoted by the state.
The land for the project is state-owned, which provides legal certainty to investors. In addition, its proximity to strategic infrastructure -such as Federal Highway 2, the San Jeronimo-Santa Teresa border crossing, two international airports and rail terminals operated by Union Pacific and BNSF- makes it a key logistics point for foreign trade.
Ciudad Juarez also has a sizeable labor base, with more than 1.2 million people of economically active age. The educational offerings in disciplines such as robotics, mechatronics and electronics represent additional value for technology industries interested in establishing themselves in the region.
During the presentation, President-elect Claudia Sheinbaum detailed that the development poles will be located on federal, state or municipal land, and will offer tax incentives, simplified procedures and training programs as part of the strategy to attract investment.
The Mexican Government's Secretary of Finance, Edgar Amador Zamora, announced that the tax benefits for companies located in the Juarez cluster include an Income Tax (ISR) reduced to 10 percent, immediate deductions for the acquisition of new machinery and equipment, as well as additional deductions of 25 percent for dual training and innovation projects.
In addition, the 8 percent VAT rate will be maintained for companies that meet the requirements of the border tax regime. The implementation of a single window to expedite permits through a system of joint attention between the three levels of government is also foreseen.
The mayor of Ciudad Juarez, Cruz Perez Cuellar, celebrated the inclusion of the municipality in Plan Mexico and considered that this designation could lead to greater federal investment, as well as the modernization of the San Jeronimo-Santa Teresa border crossing.
For his part, the Secretary of Economy, Marcelo Ebrard, stated that Juarez was selected for its strategic location and its economic and social potential, and that the general objective of the program is to promote regional development through the attraction of private investment and the generation of employment in priority areas of the country.
