Volaris, aereo-commercial leader in Mexico
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Since the company directed by Enrique Beltranena entered the Mexican Stock Market, in September 2013, it has grown more than the whole sector; Volaris' traffic increased 71.2%. "The Company made a public bidding for US$346 million, which resulted in better financial support for its fleet expansion and other plans, some of which have already been put to work, such as a good marketing strategy", explained Gerardo Herrera, specialist in tourism by Universidad Iberoamericana.