Chinese Brands to Gain 30% of Mexico’s Market

China’s presence in the Mexican automotive market continues to expand, with sales of Chinese cars—including vehicles manufactured by Chinese brands and those containing Chinese components—expected to exceed 30% of total sales over the next four years. This would represent between 500,000 and 600,000 units annually, according to projections by Mobility Global, an automotive and technology data analytics firm.

The Mexican Association of Automotive Distributors (AMDA) estimates that Chinese-origin brands accounted for 11.5% of total vehicle sales through September 2026. However, when brands that do not report their sales figures to the National Institute of Statistics and Geography (INEGI) are included, their market share rises to 17%.

Meanwhile, Chinese-made vehicles sold by both mainstream automakers and Chinese brands account for 23% of total sales, a figure that increases to 28% when brands that do not report to INEGI are considered.

Guido Vildozo, a consultant at Mobility Global, highlighted the growing influence of Chinese automakers worldwide. BYD ranks among the world's five largest automotive companies, while Geely and Chery (known as Chirey in Mexico) are among the top 10 and are expected to continue expanding over the coming years.

“We’ve seen a seismic shift. Over the past three decades, Japanese companies led global sales, and although Toyota remains the leader, Chinese companies—not necessarily those manufacturing in China—already account for a larger share of the market than Japanese brands. They’re not in a growth phase—they’re already the big players!” the automotive expert commented.

Since 2019, the global automotive industry has undergone a significant transformation. Mercedes-Benz and BMW, for instance, have dropped out of the world's top 12 automakers, overtaken by Chinese manufacturers, while Japanese brands have also seen changes in their rankings.

Mexico's automotive sector is currently undergoing one of the most significant transformations in its modern history. According to Vildozo, the arrival of Asian brands was initially viewed as a cautious expansion strategy, but it has since evolved into a commercial wave that is reshaping the domestic market.

Mobility Global's projections indicate that the expansion of Chinese manufacturers shows few signs of slowing down. Chinese brands and products are expected to capture approximately 30% of Mexico's total automotive market by 2030.

As traditional automakers face declining market shares, Asian manufacturers have gained ground by offering an attractive combination of competitive prices, cutting-edge designs, and rapid vehicle availability.

According to Vildozo's analysis, this upward trend could mean that one out of every three new vehicles sold in Mexico will come from Chinese brands within the next few years.

Therefore, Chinese manufacturers capturing 30% of Mexico's automotive market is no longer a distant possibility, but a realistic projection that is already reshaping the industry's competitive landscape.