Millfoods Joins Grupo Modelo for Ameyalli

Grupo Modelo and Millfoods have decided to jointly invest US$10.7 million in the third phase of Ameyalli, which will be supported by various partners and is expected to mobilize US$25.2 million in the region by 2029. This third phase

The program aims to promote regenerative agriculture and efficient water use for the benefit of farmers. With the addition of Millfoods as a strategic partner, Ameyalli will expand its reach in the Bajío region.

Launched by Grupo Modelo in 2020, Ameyalli is an agricultural sustainability project that promotes practices to restore soil fertility, improve soil water and nutrient retention, and strengthen productive ecosystems.

To date, this initiative has implemented regenerative agriculture practices on more than 1,600 hectares of barley, corn, sorghum, wheat, and oats, benefiting 35 farming families, and has also resulted in water savings of 3 million cubic meters.

During the signing of the agreement with Millfoods, Soqui Calderón, Director of Sustainability at Grupo Modelo, stated: “Over the past six years, Ameyalli has demonstrated that caring for water and soil is part of caring for the Mexican beer value chain. This is not an isolated effort: it is a long-term partnership focused on farmers and the Mexican countryside, with clear actions and results that can be measured and verified. What began as an initiative by Grupo Modelo now includes other companies, and Millfoods’ involvement demonstrates that water security is built through collaboration.”

For her part, Pilar Gutiérrez, CEO of Millfoods, noted: “We are the link between the farm and the industry. We receive grain from farmers and process it into ingredients for other companies, so we know that the quality of what we deliver begins in the field, long before it reaches the mill. Supporting farmers also means taking care of what we do.”

This third phase will continue to involve collaboration with the Fondo de Agua Cauce Bajío, civil society organizations, and government agencies.

Oscar Leal, the Fund’s executive director, emphasized that “the transition to more efficient agriculture is essential for the future of rural areas and water security in the Bajío region.” He noted that private-sector support is key to the development of the Ameyalli model, and that the commitment of producers has been crucial to achieving these results.