PPG Industries introduces SEM for automotive bodywork

PPG announced the launch of the SEM brand in the Mexican automotive refinishing market, expanding its range of solutions for body and paint shops. With over 70 years of experience, SEM is recognized in markets such as the United States and Australia for its product portfolio focused on surface preparation, finish repair, and process optimization.

SEM offers a comprehensive portfolio designed to support shops throughout the entire automotive repair process. Its main solutions include medium- and high-performance abrasives for fast, uniform sanding; detailing products for high-quality correction and finishing; high-performance masking tapes for precise applications; and a custom aerosol system for quick, clean touch-ups.

According to Juan Pablo Reyes, Sales and Business Development Manager for Automotive Refinishing at PPG Mexico, the addition of SEM allows the company to offer more comprehensive solutions to the market.

In addition to coatings, PPG now integrates tools and consumables that help repair shops improve the efficiency, consistency, and overall performance of their repair processes, backed by the company’s technology and expertise.