Nestlé Promotes Coffee Production in Mexico

Nestlé Mexico promotes coffee production in the country through the Nescafé Plan, which brings together more than 16,000 producers from five states and has distributed more than 77 million coffee plants, according to company information.

The program operates in the states of Chiapas, Guerrero, Oaxaca, Puebla, and Veracruz, where 6,620 women coffee farmers participate.

Between 2023 and 2025, the initiative also conducted 15,346 training sessions for producers, according to a statement released to mark International Coffee Day, which was celebrated this October.

The food and beverage company emphasized that the distributed plants are more productive and pest-resistant.

However, technical support and training aim to strengthen coffee farmers’ productive capacity and the resilience of their crops to the risks posed by climate change.

Although Nestlé did not specify the extent of the increase in productivity at the participating coffee farms, the impact the program has had on producers' income, or the number of hectares that have benefited.

“Recognizing coffee farmers means recognizing the source of everything that comes after. Every plant, every training session, and every educational opportunity is a chance to strengthen the industry, share knowledge, and build a more resilient coffee sector,” said Rosa María Cordero, vice president of Coffee and Beverages at Nestlé Mexico.

The initiative is also linked to Nescafé Reserva, a line made with 100% Mexican coffee that aims to highlight the origin and diversity of coffee-growing regions.