Kurtz Ersa Corp opens technology center in Guadalajara
Electronics, Moulding and Metal solutions provider Kurtz Ersa Corp. expanded its presence in Mexico with the addition of a new demonstration and technology center in Guadalajara.
On an area of more than 200 m2, Kurtz Ersa Mexico presents now in addition the entire spectrum of Ersa soldering systems to its customers and potential customers at the new Guadalajara location.
During the official ceremony to dedicate the new demonstration and technology center in Mexico’s second largest city, regional and international partners and customers seized the opportunity to inspect the new Ersa systems from close quarters.
Kurtz Ersa Mexico, S.A. DE C.V. was established in 2013 as a subsidiary for sales and service of soldering systems, particle foam machines and foundry machines.
With its main focus on such sectors as the automotive branch and electronics manufacturing, the subsidiary in Mexico was geared from the very beginning to exponential growth, and today has a twelve-member Sales & Service Team.
“Due to the high potential of the Mexican market and the positive experiences in the last years the opening of our second facility in Mexico is more than legitimated – best thanks to our customers who made this possible,” said Kurtz Ersa CEO Rainer Kurtz who especially travelled to the opening ceremony.
“With the new subsidiary in Guadalajara, we are in a position to act more swiftly on the Mexican market – with competent service from our local, Spanish-speaking colleagues. The central Ersa Mexico warehouse will also be located here in Guadalajara – as will the Ersa Demo Center and the general distribution,” said Kurtz North America Managing Director Albrecht Beck, who will manage the Mexican branch.